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To generate excitement about the upcoming summer Olympic Games in London, London & Partners, the organization that promotes tourism for London, recently launched a campaign to break 20 Guinness World Records between now and the start of the games.
We were on hand at the London Hotel in New York last night when the group sought to set one of those records: The Guinness World Record of Longest Curtsey Relay.
The group of 80 men and women had five minutes to curtsey more than 150 times to break the record.
The Guinness judicator and an etiquette expert walked around to ensure each curtsey was up to par and done correctly.
This was the scene when we arrived at the London Hotel. London & Partners lots of friends to the event.
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Gordon Innes, CEO of London & Partners began the festivities by talking about what London & Partners has planned leading up to the games.
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Then Mike Janela from Guinness got on stage and gave a presentation about some of the world records previously set.
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See the rest of the story at Business Insider
